I saw this link from a fellow social media user Matthew Petro (@MatthewPetro) on twitter.
http://www.mysidedoor.com/2010/07/02/social-media-day-2010/
It is a great post by a coffe shop owner who is using Social Media to draw in customers. The main point of the post is to cover his attendance of the Social Media Day event in Tempe, AZ, which I had [...]